strategy
10 Features Hotels Should Consider Including In Their Mobile Apps
According to a TripAdvisor survey among smartphone users, 38% have used their mobile devices to plan a trip and 60% of respondents said they have down…
Website & Online Marketing Seminar for Accommodation Businesses
We are excited to announce a full-day seminar & workshop clinic on online marketing in association with VisitEngland on Tuesday April 16th 2013.
We a…
It's Business & It's Personal
A friend of mine recently posted a Godfather movie quote on Facebook about business which influenced this little piece of year-end musing.
We’ve all …
The Advantages of a Cloud-Based Hotel Management System
Even if it’s not a new concept, the term “cloud” still raises some eyebrows when heard by those working in the hospitality industry. It basically refe…
Strategic Branding & Roll Out Concepts in Hospitality
Strategic Branding - Branded Chains Vs Chains of Brands
As a hospitality consultant that develops restaurant concepts you'd be amused to hear the num…
Shortlisted For Online Marketing Award - Caterer & Hotelkeeper Web Awards 2011
Ignite's online marketing campaign to promote spa bookings for Alexander Hotels has been shortlisted for the prestigious Online Marketing Award for th…
Pop Up Concepts in Hospitality
Pop Up Power
Pop-Up restaurants are quite literally springing up all over the place at the moment and as Christmas approaches this phenomena is no do…
Hotel Consulting in the Bahamas - Internet Marketing Update
Regular readers of the Brightbox Blog may recall Michelle's articles about our month undergoing on-site consultancy in the Bahamas.Our work for this r…
Crowdsourcing Strategy for Hospitality
Crowd Force
At its soul the internet is a network of connections and this network is incredibly powerful. The speed and scope of the distribution of …
Local PR & Internet Advertising For Small Hotels & Restaurants
Let's say you're no larger than 50 rooms or a single restaurant that wants to ultimately become well known in you local area and surrounding counties.…
Hospitality Website Design & Conversion Optimisation
I spend a great deal of my time on restaurant and hotel websites, assessing clients' online needs, analysing websites and implementing internet market…
Hotel Consulting In The Bahamas - Week 2
Well we have been here for nearly 2 weeks now and I think we know most of the Island! It does not take long for news to travel - I am sure that even i…
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