Oh Christmas CHAD, oh Christmas CHAD…

We ring in the festive season with the annual CHAD Awards and a bacchanalian knees up


Rose Tobin
Marketing & Concepts Executive

It just wouldn’t be Christmas without an Ignite team member dressed as Freddie Mercury, bellowing Queen’s WE WILL ROCK YOU into a tube platform announcer’s microphone at Caledonian Road Station. Last week, we celebrated the festive season like only we know how, following a riotous edition of our annual CHAD awards.

For those of you unfamiliar, CHAD is our affectionate acronym for Ignite’s core values:





We present awards to the team members who’ve demonstrated these values across the work we’ve done over the year. Nominations for each category open over a month prior, and competition is fierce. We don’t like to brag, but it’s been whispered that a CHAD is, very often, an indicator of  Nobels, Oscars, McArthurs, and probably knighthoods to come. You heard of us here first ladies and gents, and will find a full list of the awards and their winners below.

Once the CHADs were wrapped up and our office suitably sprinkled with popcorn and prosecco, it was off to The Vaults in Waterloo for our Christmas party: an evening of bacchanalia and busting moves at Divine Proportions. The gods and goddesses theme was no match for such an imaginative bunch, and from Satan to the Statue of Liberty, we feasted and fiesta’d till the sun came up. Check out some of the best snaps from the night!

The CHADS 2018

Best Use Of Performance Media
Veera – ei Careers

Best Use of Technology
Simon – ei Group Website Platform

Best Use Of Brand Design
Garry & Egle – London Interdisciplinary School

Best Brand & Marketing Strategy
Aimie – London Interdisciplinary School Brand Strategy

Best Advertising Campaign
Mish & Charlotte – BPC IPA Festival

The Phoenix Award
Stuart – Drake & Morgan Websites

Best Use of Animation
Craig – Beer Hawk

Fastest Website Build
Alex Willis – ei Group Website Platform & 600 websites

Best Use of Data/Insights
Alex Caresimo – Instagram analysis for Pho

Most Collaborative Project
Everyone involved! ei Website Project

The Client Whisperer
Dawn Jones

Biggest Hustler
Charlotte Price

Future Leader Award
Rosalie Lemesre

The CHAD Hero Award
David Chabbi

The Innovator Award
Aimie Neighbour

The True Grit Award
Stuart Paddington

Freya Evans
Restaurant Guru

Best Check Out
Veera Vatanen

Website of the Year
Callum, Garry, Ash, Graz – Pho Website

Best Integrated Marketing Campaign of the Year
Amber, Dan, Sophie, Garry, Ruggero, Veera, Callum – Smith & Wollensky – The Whole Cow


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